DELIVERING OTT TO BRANDS TARGET AUDIENCE
Demographics
- Age
- Education
- Gender
- Language
- Marital Status
- Number of Children
Home
- Own/Rent
- Single/Multi Family
- Home Value
- Length of Residence
- Year Built
- Property Size
Household Composition
- Family Position
- Number of Generations
- Number of Adults
- Political Party
- Military Member or Veteran
- Voter
Automotive
- In Market for Auto Loan
- Auto Loan Balance
- Lease Ending
- Auto Work Interest
- Motor Zoo Racing Interest
- Cars Interest
Money Smarts
- MoneySmarts
- TV Shows
- MoneySmarts Movies
- MoneySmarts Documentary
- Money Smarts
- MoneySmarts Databases
Finance
- Estimated Household Income
- Net Worth
- Wealth Rating
- In Market for Credit Card
- Bank Card
- Retail Card
Outdoor
- Boating/Sailing
- Camping/Hiking
- Fishing
- Great Outdoors
- Hunting
- Snow Skiing
Hobbies
- Racing
- Sports
- Wood Working
- Cooking
- Automotive Repair
- Photography
Browser Behavior Retargeting
Once your addressable audience has been fully curated, you can then generate campaigns, refine the parameters, and activate the campaigns. Addressable audiences can be used across all creative types and across all device types.
Choose Your Creative Types
- VIDEO
- DISPLAY
- NATIVE
- SOCIAL MEDIA
Unstructured Behavioral Data Collection
Identify, plan and execute video creatives on web connected televisions to households based on their in-browser keyword search and keyword contextual activity from their cross-device match laptops/computers.
UI-based Campaign Controls Such As:
- State
- Hour
- Day of Week
- Time of Day
- Company
- Advertiser
- Cost Type
- Campaign type
- Ad Size
- Ad Position
- Ad Domain
- Ad File Type
- Keyword
- Content Type
- Pacing
- Frequency Capping
- Number of Times
- Viewed
- Recency
- Domain
- City
- Region
- Country
- DMA
- Postal Code
- Data Provider
- Context
- Browser
- Operating System
- Device Type
- Geo-Fence
- Geo-Fence with
- Recency
- Viewability
- Mobile App